A new study found that credit card advertising can contribute significantly to the rates cards charge. Choosing a credit card simply because you remember its commercials can cost you. You can avoid ...

Evaluating the effectiveness of a creative ad remains a critical, ongoing consideration for health brands. Improving content quality is more than just an exercise in creative pride, there are ...

Why are credit card rates so high? One answer is as close as your television screen. Or your phone, mailbox, computer or car radio. These are all outlets for advertising that helps push credit card ...