Diamond sellers have a new marketing tactic: Convincing women to buy their own diamonds. Women, they say in a campaign called "For Me, From Me," deserve to splurge on themselves with diamond jewelry ...

She’s her own Santa. Linda Delcher isn’t waiting around for a man to buy her a diamond ring this holiday season. As she strides into the 1884 Collection, it’s clear she’s doing that all by herself.

Meghan Markle has been wearing Shiffon’s diamond “1972 tennis” rings for months ahead of the collection’s launch.Getty Images The “1972 Tennis Pinky Ring” from New York-based jewelry brand Shiffon was ...

Women buying for themselves are replacing men as the main purchasers of diamonds, jewels giant De Beers reveals today. A record one quarter of all sales in 2016, over $18 billion, were made to ...

Fast forward to Victorian times, when stacks of rings — often including engagement rings with gems like sapphires and rubies, a wedding band and a third thin ring acting as a guard — became a fashion ...

For the last 34 years, Glamour has been bringing together and celebrating the most impressive, paradigm-shifting women. The Women of the Year Awards are a moment to recognize the work being done in a ...

They're sparkly, sure, but so is cubic zirconium at a fraction of the price. Tradition? Don't kid yourself: that's just a myth propagated by De Beers. And besides, no one is asking you to give up ...